Nollywood Now! film festival launches in London, 6-12 October 2010


PRESS RELEASE: Tickets sales are now open at for the UK’s first ever festival of Nigerian film, known as Nollywood.

The festival, a week-long celebration of the world’s second largest film industry, will feature six film screenings introduced by talks from industry experts including Nigerian actors, film academics and representatives from Nollywood TV broadcasting.


The film programme takes in five of the best-loved popular Nigerian films, along with the Canadian documentary Nollywood Babylon.


Phoenix Fry, creative director of Nollywood Now! said: “I hope this festival is just the beginning of a more widespread recognition of Nollywood as a global cinema phenomenon. Ten years ago India’s popular cinema was dismissed by the mainstream, but is now a vital part of our shared culture. The dramatic and exciting films coming out of Nigeria, enjoyed by so many people here in the UK, deserve a similar place in Britain’s cultural life.”


Adekunle Detokunbo-Bello, the Nigerian actor, film-maker and academic said:

“For Nollywood fans and people new to Nigerian film, this festival is an amazing opportunity to enjoy some of the best films from Nigeria. Nollywood Now! showcases the evolution of the most popular films within Africa, from the early guerrilla shoots in Lagos to recent festival-acclaimed productions.”


Moses Babatope, Odeon Cinema’s special projects manager for Nollywood said:

“This festival marks an important moment for Nigerian cinema in the West. With production values approaching European and Hollywood standards, audiences in Britain – who have traditionally watched Nollywood films at home on TV – are now demanding cinematic screenings of new films.”


Mayor of Lewisham, Sir Steve Bullock said:

“I’m immensely proud that Lewisham Council has funded the UK’s first ever festival of Nigerian film. The borough is home to one of the largest Nigerian populations in the country, and this festival is a great opportunity for us all to celebrate the outstanding global success of Nollywood film-making.”



Deptford Town Hall, New Cross Road, London SE14 6AF.

Date: 6th -12th October


Festival progamme

7.30pm, Wednesday 6 October

Nollywood Babylon (Ben Addelman and Samir Mallal, 2008), a Canadian documentary which goes behind the scenes and puts the industry into cultural and political perspective. Launch night panel discussion will include:

Alfred Soroh, Managing Director of Nollywood Channel (Sky 329)

Dr. Gareth Stanton, Head of Media and Communication at Goldsmiths, University of London Moses Babatope, the Odeon Cinema’s special projects manager for Nollywood Adekunle Detokunbo-Bello, Nigerian film-maker and academic

7.30pm, Thursday 7 October

Osuofia in London (Kingsley Ogoro, 2003), one of the most popular Nigerian films of all time. Introduced by the film’s co-producer, Dr. Kola Munis.

7.30pm, Friday 8 October

Dangerous Twins (Tade Ogidan, 2004), a thriller set in London and Lagos starring Ramsey Nouah in the double title role. Introduced by Elizabeth ‘Eff’ Obisanya, screenwriter, film-maker and activist.

7.30pm, Saturday 9 October

White Waters (Izu Ojukwu, 2008) a popular teen sports romance starring Rita Dominic. Introduced by Dr. Gareth Stanton, Head of Media and Communication at Goldsmiths, University of London (TBC).

7.30pm, Monday 11 October

Arugba (Tunde Kelani, 2009), a Yoruba language movie which had its UK premiere at the Odeon in Greenwich. Introduced by Dr. Oluyinka Esan, Senior Lecturer in Media and Film Studies, Winchester University.

7.30pm, Tuesday 12 October

Modupe Temi (Daniel Ademinokan 2009), a Yoruba language melodrama featuring just two actors playing a husband and wife. As their marriage falls apart they fight brutally, with some genuinely funny moments. Introduced by Adekunle Detokunbo-Bello, Nigerian film-maker and academic.




Nollywood Now! will be the UK’s first ever festival of Nigerian film.

Its aims are: to introduce Nollywood film to new audiences

to bring existing audiences together to celebrate Nollywood film culture in a public space.


The festival will take place in New Cross, south east London – an area with a large Nigerian population. 154,000 Nigerian-born people are resident in the UK, according to a 2009 estimate by the Office for National Statistics.


The festival is sponsored by the Guarantee Trust Bank and funded by the London Borough of Lewisham through its Community Cohesion fund, using equipment funded by the Deptford Challenge Trust.


Tickets cost £3 each or £12 for a festival pass, with an additional 50p online booking fee.



Phoenix Fry